If you're planning a trip to the Sacred Valley of the Incas, one of the places you absolutely must visit is the Ollantaytambo Artisan Market. This small market, located in one of the most important towns in the Sacred Valley, offers an authentic experience full of color, culture, and traditional crafts.
Where is Ollantaytambo located?
Ollantaytambo is about a 90-minute drive from the city of Cusco, on the way to Aguas Calientes (the town near Machu Picchu). It's known for its Inca fortress, its well-preserved colonial architecture, and its cobblestone streets.
The Ollantaytambo Artisan Market is located near the historic center, making it ideal to visit before or after exploring the ruins or taking the train to Machu Picchu.
The Ollantaytambo Artisan Market: A Reflection of Andean Tradition
Located in the heart of the Sacred Valley of the Incas, the town of Ollantaytambo is known not only for its impressive archaeological site but also for its artisan market, a space where culture and tradition are kept alive. This market is an essential stop for travelers who want to take home a piece of Andean heritage.
What will you find at this market?
This market is famous for offering a wide variety of handmade products. Although it's not as large as other tourist markets, it stands out for the quality of its crafts and for being a space where the artisans themselves sell their work directly.
Some of the most common products you'll find are:
Traditional textiles: handwoven ponchos, blankets, scarves, and chullos (Andean hats).
Handcrafted jewelry: necklaces, bracelets, and rings inspired by Andean and Inca designs.
Wood and stone crafts: decorative figures, panpipes, and typical souvenirs. Natural products: essential oils, creams with local ingredients, and medicinal plants.
Traditional drinks: chicha morada (purple corn drink), coca tea, and natural juices.
In addition, there is often live music or local artists showcasing their art.
The Importance of Supporting Local Artisans
Shopping at this market not only means acquiring a souvenir but also contributing to the local economy. Many of the artisans belong to communities that have preserved their techniques for generations. By choosing their products, visitors help keep these traditions alive.
Furthermore, prices are usually more affordable than in other tourist markets in Cusco, making this an excellent option for purchasing quality handicrafts.
Recommendations for Visitors
The market is located near the Plaza de Armas in Ollantaytambo, a short walk from the train station to Machu Picchu. The busiest days are Tuesday, Thursday, and Sunday, when local producers arrive with a wider variety of products.
It's advisable to bring cash in Peruvian soles, as not all stalls accept cards. While haggling is common, it's important to do so respectfully, acknowledging the value of the artisanal work.
A Cultural Experience in the Sacred Valley
Visiting the Ollantaytambo Artisan Market is more than just an opportunity to buy souvenirs; it's a way to connect with the living culture of the Sacred Valley. The designs, colors, and techniques used in each piece reflect centuries of knowledge passed down through generations.
For travelers who want an authentic souvenir of their time in Peru, this market is a must-see. After exploring the Inca ruins or before boarding the train to Machu Picchu, it's worth taking some time to wander through its stalls and discover the rich artisanal heritage of Ollantaytambo.
